The Content-Driven Accrual Engine for Your Clinical Trial

Simplify clinical trial recruitment and retention with PRIMR's physician created content,  recruitment and referral service, designed to engage patients and providers,  reduce site burnout, and save budgets by accelerating accrual.
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Benefits of creating clinical trial education videos.


Looking to boost patient engagement and recruitment for your clinical trials? PRIMR creates compelling and informative video trailers that simplify complex trial information and make it easy for patients to understand, streamlining consent and improving retention.
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01.

High Trust

All of our content is written and approved by board certified physicians. Our content has the simplicity, credibility and empathy that can only come with years of clinical experience.
02.

Low Effort

After a brief intro call with PIs and stakeholders, PRIMR independently reviews protocol, writes video script and designs graphics. Research teams approve our work before sending it to the IRB.
03.

No Risk

We have 100% IRB approval on all our media products. Because our team has a clinical research background, we create content products that are mindful of IRB considerations like lay language preference and avoiding jargon.
04.

Patient-Centric

We believe good video education can promote diversity, equity and inclusion in clinical research. We provide content products in multiple languages to accommodate non-native English speakers.
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Dr. Jones

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Dr. Jones

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Himanshu Nagar, MD

“PRIMR patient education can have an impact on a patient’s decision to participate in a trial”

“PRIMR videos help patients understand the purpose of the process of clinical trials. Videos are well produced informative, and above all easy, for my patients to understand.”

“Received overwhelmingly positive feedback from my patients who have watched the videos and I believe they have had a significant impact on my patients, making an informed decision about their care.”

“I highly recommend these patient education videos, to any physician looking to provide the best possible care”

Rana McKay, MD

“Patient education efforts designed to raise awareness about clinical trials in progress are critically important. As the RADICAL trial was accruing we recognized we need to expand patient awareness about the trial. 

"PRIMR was able to help us develop simple, easy resources that can decompress complex studies into high-yield digestible material for patients. "

"Additionally, understanding the disparities gaps in clinical research, they worked closely with our team to develop resources for both English and Spanish-speaking patients.”

Alejandro Berlin, MD MSc

“Clinical trials should by definition be very patient-centric. Expanding that principle to how we present trials to patients have been long due and extremely well received. "

"Patients deserve clear and understandable information to make best-informed choices.

Neil Desai, MD

“Communicating the reason for a clinical trial and their relevance to a patient and their family is far from straightforward and often occurs on our time and our pace, instead of that of the patient. 

"Patient-centric education videos bring these concepts and our guidance to patients in their homes to review and digest, improving their understanding of studies and therefore consideration of whether to participate."

"Working with the PRIMR team was an easy, small time investment that will amplify the work of our colleagues multiple fold in achieving these aims.”

FAQs

Is PRIMR available for enterprises?

Yes. PRIMR can be implemented at the enterprise level. Pricing and details are custom, up to and including co-branded PRIMR content with access to the PRIMR asset library to use on health system-native websites, social posts and marketing materials. We also offer enterprise licensing for access to PRIMR simply for HIPAA secure point of care distribution of home grown digital patient education content.

How will I know if my patient engaged content I sent with PRIMR?

PRIMR tracks if and when patients open links sent by their provider in real time. You can easily see whether your patient opened your content. Our early analytics show patients watch PRIMR videos 1.9 times on average, suggesting very high level of engagement.

Can I load my own videos and use PRIMR to distribute them to patients?

Yes. Some physicians create their own content and use PRIMR as a HIPAA secure distribution tool at the point of care. PRIMR-hosted content is delivered directly to patients' mobile device - a more engaging process than passively referring patients to static websites.

What if I need content on a subject that is not yet in the PRIMR library?

At this stage we are handling specific content requests case by case. We usually can accommodate general oncology-related content requests within 2 weeks. Content requests for for a specific drug, device or institution may be fulfilled for a fee.

Learn More About PRIMR Content for Your Clinical Trial

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Our Founder

"As a board certified radiation oncologist, I am passionate about educating my patients and helping them understand their disease. I believe that by providing clear and simple explanations, paired with visual aids, I can reduce fear, anxiety, and suffering. I strive to optimize my patients' experience and empower them to take control of their health."
David Grew, MD MPH
Radiation Oncologist, PRIMR Founder
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