How will I know if patients are engaged with PRIMR content?

For clinical trial recruitment, PRIMR tracks patient engagement data including impressions, views, % viewed and geolocation. We report data out to PIs and sponsors monthly. Our analytics show patients watch PRIMR videos 1.9 times on average, suggesting very high level of engagement.

Other FAQs

How does PRIMR ensure that its visual resources cater to the diverse learning needs of patients beyond just visual learners?

PRIMR incorporates a variety of visual elements and formats beyond just images and diagrams. PRIMR considers factors such as the selection of onscreen text and the simplicity of graphics to appeal to different learning styles. Even color is considered to ensure emphasis on important concepts. The writing of PRIMIR content in itself is meant to replicate how a physician would speak to their patient in clinic, which may or may not include visuals during the visit.‍

What sets your company apart, and how does your process differ from other patient education companies?

PRIMR’s approach to ensuring low-risk content approval by IRBs involves rigorous processes and adherence to regulatory standards. With a track record of 100% IRB approval on first submission for our content over 4 years, PRIMR demonstrates its commitment to compliance and quality assurance. PRIMR employs thorough review processes, collaboration with key opinion leaders in our network, and adherence to industry best practices to achieve consistent approval rates. Other content vendors lack oncology expertise, outsource expert review, slowing down the process, increasing costs and lowering the ultimate quality of the product and impact on patient understanding.

What if I need content on a subject that is not yet in the PRIMR library?

At this stage we are handling specific content requests case by case. Content requests for for a specific drug, device or institution may be fulfilled for a fee.